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Course Description

This course comprises three videos focusing on the effective integration of Generative AI (GenAI) in marketing strategies. Note that there's no hands-on practice or assessments in this course. The first video focuses on how to use the Key Performance Indicators (KPIs) and metrics to evaluate the effectiveness of generative AI marketing strategies. The second video shows how to adapt marketing strategies according to user behavior using GenAI. The final video underscores the importance of ethical considerations when employing GenAI in marketing campaigns.
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Enroll Now - Select a section to enroll in

Section Title
Maximizing Marketing Success with Generative AI Strategies
Language of Delivery
English
Section Schedule
Date and Time TBA
Course Fee(s)
Course Fee non-credit $294.00
Drop Request Deadline
TBD
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